Climate and clean-energy communication is filled with numbing jargon and complexity. But clarity is needed to connect and empower. A simple writing tool might help.
Thanks for the excellent Up-Goer Five example about climate change. I use that platform, too, in my graduate Translational Ecology course at Utah State. Your text flows a lot more smoothly than my description of a rare plant project, largely because "plant" is not one of the ten hundred words. I end up with "green things that grow in the ground."
Here's another simple approach. Strip out all the theory, and boil it down to a single real world action.
Urge your readers to all become vegetarians. That's a simple direct action each of us can take that makes a meaningful difference. If a reader declines to make this simple change, they aren't ready for your newsletter.
If nothing else, presenting this challenge will help your readers better understand their relationship with climate change.
Thanks for the excellent Up-Goer Five example about climate change. I use that platform, too, in my graduate Translational Ecology course at Utah State. Your text flows a lot more smoothly than my description of a rare plant project, largely because "plant" is not one of the ten hundred words. I end up with "green things that grow in the ground."
Here's another simple approach. Strip out all the theory, and boil it down to a single real world action.
Urge your readers to all become vegetarians. That's a simple direct action each of us can take that makes a meaningful difference. If a reader declines to make this simple change, they aren't ready for your newsletter.
If nothing else, presenting this challenge will help your readers better understand their relationship with climate change.
https://www.researchgate.net/publication/367821038_A_Case_for_Limiting_Total_Food_Production_for_Human_Consumption?_sg%5B0%5D=alNGc7v5lEbc5SrAUI2_w4msqCxiwzTZDPEBYY_YA1zcittEydwYy3dqGRO_YkQlfzMTDbmsqroY7M99FcqPAG7veX0E8bN06fsYffo7.5s2Zw3nepHH21ngOwsE04V4VqCvzsqMG2Xs0hrsWLJI7jssHJQ_B2rhgOXEAzC3zilULmCwuL8gAfJDQtd16zA